Tales of the Cocktail, the annual culinary and cocktail festival announced Robert Hess as the 2009 Cocktail Brand Ambassador

Tales of the Cocktail, the annual culinary and cocktail festival announced Robert Hess as the 2009 Cocktail Brand Ambassador
In his role as cocktail brand ambassador Robert will continue to promote Tales of the Cocktail. Robert has been involved in Tales of the Cocktail since our first year and our most ardent supporter. He has been very instrumental in the growth of Tales of the Cocktail into the premier spirits event in the world.

About Robert Hess
Robert Hess operates DrinkBoy.com and lives and works in Seattle, Washington. He traces his interest in the cocktail to a childhood fascination of bartender. . He is a ceaseless evangelist of quality cocktails, working with restaurants, bartenders and consumers to help them better understand how to advance their craft.

He is one of the founders of The Museum of the American Cocktail (www.MuseumOfTheAmericanCocktail.org, which is housed in New Orleans and recently formed The Chanticleer Society (ChanticleerSociety.org), a worldwide organization of cocktail enthusiasts, which promotes a sharing of thoughts, ideas, and experiences.

He is the host and executive producer of The Cocktail Spirit a web-based video series being presented through the Small Screen Network (www.SmallScreenNetwork.com. His videos provide easily accessed information and instructions on how anybody can make great cocktails. And he recently authored “The Essential Bartenders Guide”, an introductory guide to cocktails which puts quality first and in a way that is approachable to all.

About Tales of the Cocktail
Tales of the Cocktail is an internationally acclaimed festival of cocktails, cuisine and culture held annually in New Orleans, Louisiana. The event brings together the best and brightest of the cocktail community—award-winning mixologists, authors, bartenders, chefs and designers—for a five-day celebration of the history and artistry of making drinks. Each year offers a spirited series of dinners, demos, tastings, competitions, seminars, book signings, tours and parties all perfectly paired with some of the best cocktails ever made.

About the New Orleans Culinary and Cultural Preservation Society
The New Orleans Culinary and Cultural Preservation Society is a non-profit organization committed to preserving the unique culture of dining and drinking in New Orleans and the storied bars and restaurants that have contributed to the city’s world-wide culinary acclaim. This organization supports members of the hospitality industry through education and the production of events like Tales of the Cocktail and, most recently, Trails of the Cocktail, a scholarship program for emerging talent in the New Orleans cocktail industry.

Every summer spirits from around the world descend on America’s most soulful city. This summer will be no different as Tales of the Cocktail returns. Join us for a spirited schedule of cocktails, cuisine and culture that will stir even the most idle of souls.

For more information on Tales of the Cocktail, visit www.TalesoftheCocktail.com and register your name to receive email updates, ticket-sales announcements and to view the exciting line-up of events and celebrity presenters for 2009. TICKETS ARE ON SALE NOW.